EFFICIENCY AND EFFECTIVENESS IN     IT METRICS OF 11STREET

About 11street.

11street is Malaysia’s latest one stop online shopping mall that connects customers to variety of quality products at competitive prices, in a trustworthy and secure environment for buyers and sellers. Uncover endless selections and shocking deals from Fashion, Electronics, Home & Living, Sports & Leisure, Health & Beauty, Kids & Baby, Grocery and Services & Books including deal offerings like E-vouchers.

11street is an open marketplace operated by Celcom Planet Sdn. Bhd. – a joint venture between two established names Celcom Axiata Bhd. and SK Planet Ltd. Celcom Axiata is Malaysia’s premier and most experienced mobile telecommunications group and SK Planet owns Korea’s best e-commerce site, 11st.co.kr, a reliable and revolutionary e-commerce platform.

Efficiency of 11street.

Throughput

This website provide customer to get many information about the item on one time.

Transaction speed

The amount of time this website takes to perform a transaction is efficient. Because we just need to insert our information of delivery and the item we want to buy.

System availability

 The website is available 24 hours. So the customer can shop any time and any where easily. 

Information accuracy

This website provide the same information, even we perform it in numerous times. For example, the info about the gadget is still the same in term of price, types even we open it many time.

Response Time

This website takes a faster respond time and less mouse click to the customers.

Effectiveness of 11street.

Usability

The website is easy to navigate and customer friendly. Customer will easily get information about the goods to be purchased in this website. Customers only need to press a few clicks to find desired information.

Customer satisfaction

Most of the customer satisfied with the service of the website. The website received many positive feedback from customers. 

Conversion rates

Due to pleasant, organize, and attractive view, it can persuade customer to buy even 'touches' for the first time. Moreover, this website frequently pops at the ads section, banner and many others.

Financial

This website is at the top list of online business so we know that this company able to collect revenue.